Quality of Video Experiences Improves in First Half of 2015


The range and quality of online original programs is unquestionably improving as investments by OTT services soar. What gets far less attention – but is equally important – is that the viewers’ actual experience watching these new programs must be high quality and free of buffering/other annoyances. The best content in the world will not make up for lousy delivery. Increasingly, a TV-quality level of experience is where viewers set their expectations.