Microsoft Silverlight

Conviva worked with Microsoft Silverlight and Microsoft Internet Information Services (IIS) Live Smooth Streaming to provide real-time insight on the experience of online viewers to NBC during the network’s coverage of the Vancouver Winter Games from Vancouver, February 12-28, 2010.

Silverlight is a cross-browser, cross-platform and cross-device browser plug-in that helps companies design, develop and deliver applications and experiences on the Web. A free download that installs in seconds, Silverlight enables a new class of rich, secure and scalable cross-platform experiences.

Smooth Streaming, an IIS Media Services extension, enables adaptive streaming of media to Silverlight clients over HTTP. Smooth Streaming provides a high-quality viewing experience that scales massively on content distribution networks, making true HD 1080p media experiences a reality.


Partnering with Conviva for our Winter Games ensured that we could deliver HD streaming to each one of our viewers and also have accurate intelligence into audience engagement and video performance. Conviva’s real-time intelligence and global policy management was key for our digital team.”

~ Steve Sklepowich, Director for Silverlight at Microsoft