Conviva for Media and Entertainment
Every great content brand is expanding the ways in which it reaches audiences online and on connected platforms. With so many options for growth (partners, platforms, technologies and even business models) both brands and viewers are selective and increasingly intolerant of anything but the best experience.
Conviva’s real time technology ensures that viewers watch longer because their streaming experience is clean, without buffering and at the highest picture quality possible. When viewing is good, people watch two to three times more and that’s good for business. Finally, great experience is synonymous with improved economics.
Using preemptive stream optimization technology, Conviva improves the viewer experience to keep viewers watching longer.
With our up to the second viewer intelligence, you can better understand which video assets are making you the money and adjust your site accordingly.
Conviva improves video start-up time, increases the average view length and raises the number of plays per viewer, translating to more ads played and more money for you.
Conviva’s real time business intelligence allows you to better target ads and report performance to your ad agencies and vendors.