Conviva Experience Insights

A unique view into your online video business

Intelligence for every critical business decision

Conviva Experience Insights aggregates and reports quality metrics that give you a comprehensive view into your online video business. This in-depth perspective enables you to make critical decisions to ensure the best viewing experience for each and every one of your viewers. These important metrics also provide reporting on every single viewer, not just averages.

Real time, actionable intelligence

All of this is done in real time and for an increasing number of devices, ensuring that you stay up-to-date with the fragmented landscape of platforms and players that video content publishers face every day.

Quality metrics let you see, in real time or over time, how your content is performing. Through key quality of experience (QoE) analytics, you know what percentage of the requests for content succeed and why some fail.

Only with Conviva Experience Insights do you have access to the most granular detail, including who is watching, where, on what device, with which ISP, and more.

Experience Insights Overview

Read more about maximizing viewer satisfaction for your OTT business with Experience Insights.


Streamlined Integration

into a wide array of devices, players, and protocols puts you everywhere your viewers are.

Real-time alerts

notify you when your video quality drops, a CDN source fails, an ad dosen’t play or your content fails to start.

Customizable filters & dimensions

allow for monitoring of any element that your player can see, giving you a custom look into your viewers’ Quality of Experience (QoE).

Customizable reports

include only the data you are most concerned about, organized how you need it, for quick access to the most relevant information when making decisions.

Optional Modules

To augment the value of Experience Insights, Conviva provides several add-on modules you can use to enhance the analytic capabilities of the core Insights product.

These modules provide more detailed information about the experience and viewing patterns of individual viewers, about your most popular content, and about your live events. Each of these modules can be purchased separately and seamlessly integrated to extend the capabilities of Conviva Experience Insights for specific applications.


This module allows you to access key details and metrics for an individual viewer.


This module helps you identify content that is going viral, so you never waste the opportunity to monetize it.


This module provides detailed reports for your live events that include key event-specific audience and quality metric data.