Conviva Blog

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Conviva Acquires Delmondo!

Today I am excited to announce that Delmondo has been acquired by Conviva, and we will be relaunching the Delmondo analytics platform as Conviva Social Insights. When we started Delmondo four years ago, we wanted to create a better analytics…
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Marketing

Midterms 2018: Politics as a Sporting Event

There are many parallels that can be drawn between live sports and elections. Each has underdogs and reigning favorites, rallying victories and crushing defeats, and for many their allegiance to a team or party is inextricably linked to their identity.…
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Social

Conviva Measures IBC Success

IBC is one of the streaming TV industry’s largest events of the year, bringing together Conviva customers from around the globe to network and learn about the latest in the streaming TV industry. As we close another IBC, it’s with…
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Social

The Most Underrated Instagram Story Metric

In the world of Instagram Analytics, not all metrics are created equal.  Some metrics are easy to comprehend, such as Reach and Impressions. And if your very savvy, you might also be looking at completion rate and reach rate. However,…
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