Conviva Blog

Company

If There’s No Story To Tell, It’s Just Numbers

That quote came from one of our colleagues, and it really was emblematic of the week in OTT. All the sacred cows (including James Dolan, to the disappointment of industry watchers everywhere) came under attack, as an ocean of data…
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Marketing

Counting Gets Complicated

Big week for the industry, as Cablevision got snapped up by Altice, the BBC announced plans to launch a new service in the US, and Sky Italia got into the game with a €19.99/month subscription service for OTT football. It…
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Company

Conviva Joins the Streaming Video Alliance

With the recent announcement that Conviva joined the Streaming Video Alliance (SVA), we had the opportunity to participate in the forum’s quarterly meeting at the new Charter Technology and Engineering Center (CTEC), along with stalwarts in the video industry including content providers such as…
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QoE

Apple is Coming for Your TV!

The next Apple event is still over a week away, but the rumors are flying fast and furiously. Chief among them, at this stage: the Apple TV is to be revamped, re-positioned, and re-priced at somewhere south of $200 (versus…
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Marketing

Premium Content Leads The Way

In a week where we’ve seen Nielsen tell us 20% of viewers are still addicted to DVDs, analysts declare Roku at the top of the connected device sales pyramid, and the press take notice of Cox’ flarePlay gaming subscription service,…
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QoE

How Fast Are We Moving Over The Top Anyway?

The world of TV is reeling from the pace of innovation. But not everyone is ready to declare defeat: CBS declared that TV viewing continues to rise, and Richard Freudenstein, CEO of Foxtel confidently noted that the Netflix threat is…
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Marketing

Pay TV Morphing, Not Dying

James Dolan (Cablevision’s CEO), normally a fan of throwing the cat amongst the pigeons, actually posited the potential longevity of cable this week—catnip, doubtless, to those hoping today’s business model isn’t as endangered as it seems. Disney also feels like…
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Social

Snapchat is a Burrito

I was asked to give a five minute presentation at a Producer’s Guild of America event recently on Snapchat and their influence in the area of mobile video.  Five minutes isn’t much time to talk about the future of mobile…
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