While many news outlets are penning opinion pieces about Super Bowl LIII being a dud for both entertainment value and traditional TV ratings, Conviva has a different take: yesterday saw yet another win for streaming TV. The low-scoring game between…
Read more ›by Bill Demas, Conviva CEO Video ads are a key revenue driver for streaming TV providers, but when ads fail to play or buffer, the potential negative impact to viewers is daunting. Conviva’s early data shows nearly 50% of streaming video…
Read more ›Today I am excited to announce that Delmondo has been acquired by Conviva, and we will be relaunching the Delmondo analytics platform as Conviva Social Insights. When we started Delmondo four years ago, we wanted to create a better analytics…
Read more ›by Bill Demas, Conviva CEO Social platforms are powerful engagement channels for streaming TV publishers. Facebook alone is responsible for over 100 million hours of video consumption every day. Social is clearly a major driver behind the skyrocketing growth of…
Read more ›There are many parallels that can be drawn between live sports and elections. Each has underdogs and reigning favorites, rallying victories and crushing defeats, and for many their allegiance to a team or party is inextricably linked to their identity.…
Read more ›Standing out on Instagram Stories can be hard, especially if you're a brand. As a brand, you're forced to compete for attention among influencers and a follower's friends and family. What makes this even more difficult is that there is an expectation for brands on Instagram Stories to produce high quality and entertaining content on a regular basis. If your brand's content doesn't match up to that of a user's friends or influencers they follow, next time your IG Story pops up you can expect they will probably just swipe next or even worse, put you on mute. Fortunately for you, we at Delmondo keep a close eye on such things and have put together an incredible list of creative brand IG Stories to draw inspiration from. Now, in no particular order, here are 22 INSANELY creative IG Stories from brands.
Read more ›IBC is one of the streaming TV industry’s largest events of the year, bringing together Conviva customers from around the globe to network and learn about the latest in the streaming TV industry. As we close another IBC, it’s with…
Read more ›Instagram’s algorithm works in a way that the more often you engage with someone’s story and Instagram profile, the more frequently they will show up in your feed. Using Instagram’s interactive tools and features is a neat way to get…
Read more ›Publishers spend significant resources on addressing video streaming quality issues, but with the technology we have available today, they simply shouldn’t have to. Conviva is excited to take the heavy-lifting away from technicians and engineers through the launch of the…
Read more ›In the world of Instagram Analytics, not all metrics are created equal. Some metrics are easy to comprehend, such as Reach and Impressions. And if your very savvy, you might also be looking at completion rate and reach rate. However,…
Read more ›During the final game of the World Cup, Conviva measured a massive 9.12 million peak concurrent plays (PCP), smashing previous records as more than 9M people tuned in at once to see Croatia take on France. Previously, the record for peak concurrency was…
Read more ›Instagram Stories has continued to grow in popularity with 400 million users consuming stories daily. These numbers indicate staggering growth compared to this time last year when Instagram reported 150 million daily users in July 2017. While these numbers indicate…
Read more ›The World Cup semi-finals provided the most engaging games of the series thus far, with an astronomical 83.8 minutes of viewing time on average per unique viewer. Compared to the 64.6 minutes of viewing time on average per unique viewer Conviva…
Read more ›Over the four games of the World Cup quarter finals, Conviva measured 75.8M attempts resulting in 63.5M successful plays and more than 23.3M hours viewed. The most streamed game of the series was Uruguay vs France, accounting for more than…
Read more ›Every moment of every day across the globe, Conviva provides measurement and analytics services to many of the world’s leading streaming TV publishers and distributors. At the heart of these measurements and services, Conviva’s rich body of Quality of Experience (QoE)…
Read more ›IGTV has only been out for a week but that hasn’t stopped brands from jumping in head first. Through this first few days we have already tracked millions of views from brands from all industries. In this article we’ve complied…
Read more ›World Cup, Week One, as Measured by Conviva As the first week of the 2018 World Cup (June 14-20) comes to a close, Conviva looks at their top ten World Cup streaming publishers globally (primarily in North America, Asia, and…
Read more ›IGTV is Instagram’s new app for watching long-form, vertical video. Anyone can create videos, and they start playing the second you pull up the app. These videos can be a lot longer than your Instagram Videos and Stories, and it…
Read more ›There are more than a billion people right now who use Instagram. That means there are more than ONE BILLION HUMANS WHO KNOW THAT VERTICAL VIDEO EXISTS! Now, episodic vertical video is mainstream. With the release of Instagram’s IGTV, it’s…
Read more ›An Analysis of the 2018 NBA Finals Streaming TV Trends (based on Conviva data) After just four short games, the Warriors comfortably swept the Cavaliers in the 2018 NBA Finals, with Conviva in on every second of the action to…
Read more ›A Streaming TV Audience Analysis A Quick Look Back to Set the Stage In the 2017 NBA Finals, King James fell short, much to the chagrin of Cleveland and to the joy of the Bay Area. As the historic fourth…
Read more ›
