Conviva has teamed with Experian, the leading global information services company, to provide streaming publishers and their ecosystem partners with the industry’s most advanced audience segmentation data, a key step towards solving the streaming industry’s global measurement challenge.
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Newsroom
Streaming in Asia Continues to Grow; Up 46% in Q3 According to New Conviva Data
Despite predictions of a “pandemic peak,” streaming adoption continues to gain ground worldwide and Asia is no exception, experiencing 46% year-over-year growth in Q3 2021 according to the Q3 2021 State of Streaming: Asia report from Conviva, the continuous measurement platform for streaming media.
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Future of TV Briefing: How top-tier streamers are setting their ad prices and why they’re likely to rise higher
Trend watch: TV screens dominate streaming watch time When people are streaming videos today, they are most often doing so on a TV screen. In the third quarter of 2021, connected TV devices, smart TVs and gaming consoles accounted for…
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Asia surfs increasing high wave of streaming
Conviva has released data showing Asia is no exception to worldwide trends and experienced 46% year-over-year growth in the third quarter of 2021.
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Study: Streaming Viewing Up 266% Over Last 3 years
A lot has changed since last year. Streaming services have been popping up like optimistic start-ups, new content pumping out like Amazon Prime orders, and new subscribers registering accounts left and right.
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Q3 Global Streaming View Time +21%, Ad Performance Up, Ad Quality Mixed
Sreaming viewing time, already up 266% globally over the past three years, jumped again in Q3 — by 21%, according to the latest State of Streaming report from Conviva. Africa led growth, at +273%, while North America continued modest growth…
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Global Streaming Market Still Growing; Up 21% Worldwide According to New Conviva Data
Global Streaming Market Still Growing; Up 21% Worldwide According to New Conviva Data. Q3 State of Streaming Report Details Streaming Growth, Improvements in Quality of the Experience and Battle for Device Dominance.
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Amazon and Roku Gird for Battle Over Viewer Data in Latest Streaming Drama
Amazon and Roku Gird for Battle Over Viewer Data in Latest Streaming Drama
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