Smart TVs are all the rage, which means streaming dongles and other TV-connected devices are so last season.
Read more
Streaming Analytics Platform
A single source of identity and insights for everything streaming
Newsroom
New Conviva Data Signals Global Streaming Slowdown and Challenging Times Ahead for Connected TV Devices
After nearly two years of explosive growth, streaming adoption has slowed, showing just a 1% increase in North America in the final quarter of 2021. The global streaming market followed suit, growing just 7% in Q4 2021 as compared to the same quarter in 2020.
Read more
Here’s Why Streaming Services are Always Duking it out Over Channels
Late Friday night, more than a dozen Disney-owned channels, including ESPN and FX, disappeared from YouTube TV when the two companies failed to reach a deal to keep them on the streaming service. The dispute didn’t last long. Just 36-or-so…
Read more
New Data Reveals Social Presence and Engagement Key to Streaming Growth
The State of Streaming: Social Guide for Streaming report examined social engagement for more than 87 global streaming platforms and 695 streaming TV shows. It also dives into the individual social platforms, revealing the strengths and weaknesses of each for social promotion of streaming.
Read more
Conviva Teams With Experian to Expand Audience Measurement Capabilities for Streaming Publishers
Conviva has teamed with Experian, the leading global information services company, to provide streaming publishers and their ecosystem partners with the industry’s most advanced audience segmentation data, a key step towards solving the streaming industry’s global measurement challenge.
Read more
Streaming in Asia Continues to Grow; Up 46% in Q3 According to New Conviva Data
Despite predictions of a “pandemic peak,” streaming adoption continues to gain ground worldwide and Asia is no exception, experiencing 46% year-over-year growth in Q3 2021 according to the Q3 2021 State of Streaming: Asia report from Conviva, the continuous measurement platform for streaming media.
Read more
Future of TV Briefing: How top-tier streamers are setting their ad prices and why they’re likely to rise higher
Trend watch: TV screens dominate streaming watch time When people are streaming videos today, they are most often doing so on a TV screen. In the third quarter of 2021, connected TV devices, smart TVs and gaming consoles accounted for…
Read more
Asia surfs increasing high wave of streaming
Conviva has released data showing Asia is no exception to worldwide trends and experienced 46% year-over-year growth in the third quarter of 2021.
Read more
Social Insights
Drive revenue with more efficient social and digital ad campaigns