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QoE key to retaining OTT subs

A survey of OTT users found that quality of playback experience was a key to retaining potential subscribers to the growing number of OTT streaming services.  
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Viewing Quality Key to Streaming Video

A survey of web video users found that quality of playback experience was a key to retaining potential subscribers to the growing number of over-the-top streaming services. Consumers can be pretty unforgiving when their viewing is interrupted by buffering or…
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Conviva: QoE is paramount

@IBC 2015 Advanced Television talks to Keith Zubchevich, Chief Strategy Officer, about Conviva’s mission to underwrite a great Quality of Experience for a service provider’s audience. “Great content isn’t enough, it’s about quality of content times quality of experience, publishers…
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