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Marketing with Stories 2021

Marketers also give LinkedIn low marks for its Story feature set. As Nick Cicero, vice president of strategy at video analytics firm Conviva, put it, “There’s nothing about the [newer] Story components that differentiates them from the other platforms.”
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State of Streaming Ads Ignites Contention, Report Shows

While the so-called “streaming wars” may be in full swing, with advertisers and platforms chomping at the bit to innovate new ways to reach consumers, few of the major players agree on the state of the rapidly evolving industry, according to…
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