Conviva’s State of Streaming Q4 2020

January 21, 2021

Conviva is the intelligence cloud for streaming media. We analyze content, social media, advertising, and quality of experience, including 1.8 trillion real-time events per day via 3.3 billion applications streaming on devices in 180 countries. In this report, we will share details on the closing quarter of 2020. While many industries struggled amid the pressures of COVID-19, streaming comparatively flourished. New streaming services emerged from well-established television players, capturing the hearts and minds and dollars of entertainment-starved fans. Social media rose to the occasion in 2020 as well, as organizations waded through murky waters deploying data to stake their beachhead amidst the swells.