State of Streaming Archive - Page 7 of 11

White Paper

10 Underused Strategies to Get Paid and Organic Content to Play Well Together

Finding the right balance of paid and social, using each one to improve the other, and layering both into your schedule in a deliberate way are key for social success. Here we share 10 strategies for getting the most out of your paid and organic social content.

Report

Conviva’s State of Streaming Q3 2020: Asia

While the world’s increase in viewing time raced ahead 57% year over year, Asia recorded the smallest gains, rising 12% in viewing time year over year, and tallying the most modest quality improvements of any region.

Research

Conviva’s Streaming for the Holiday Guide

Did you know that the device you choose for streaming affects the experience you’re going to have? There are so many things that can go wrong when you hit play. Conviva’s Streaming Performance Index (SPI) grades every stream as either “good” or “bad” depending on how the experience is affected by issues like buffering, picture quality, long start times, start failures, playback failures, and exits before the video starts.

Report

Conviva’s State of Streaming Q3 2020

In this report, new data shows viewers embraced the return of sports on streaming and social, advertisers began to reemerge, and the battle for the living room heated up as smart TVs challenged the reigning connected TV devices.

Report

Conviva’s State of Streaming Q2 2020: Asia

Slow and steady wins the race appeared to be the mantra for Asia streaming in Q2. While the world’s increase in viewing time raced ahead 63% year over year in Q2, Asia recorded among the smallest gains in streaming time, inching up 2% over the same time period, and lagging behind other regions in quality improvements.

Report

Conviva’s State of Streaming Q2 2020: Europe

Despite the COVID-19 pandemic, and likely because of it, Europe led the world with the greatest streaming growth and quality improvements in Q2. National shelter-in-place mandates transformed streaming device usage, as mobile phones dialed down in favor of less portable connected devices and smart TVs.

Report

Conviva’s State of Streaming Q2 2020

In this report, new data shows how 2020 has been marked by significant decline in global advertising demand, the ascendance of smart TVs, the continued market share dominance of connected TV devices like Roku and Fire TV, and the changing ways viewers are connecting with social platforms.

Data Sheet

Conviva Experience Suite

Time spent digging through data is time lost solving problems and saving viewers. Conviva’s next generation of video analytics streamlines work and makes data actionable. Automate quality of experience management with intelligent analytics that do the work for you, ensuring broadcast quality streaming video.