Conviva recently launched its State of Streaming Advertising 2021 report, which asked the same questions of advertising buyers and sellers, as well as consumers, to get a snapshot of where the streaming advertising market is today. To give you the…
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Conviva Blog
Transform your Customer Care Experience with Conviva + Salesforce
Customer experience reigns supreme As the streaming industry becomes more competitive, delivering exceptional customer care experiences remains a key area of differentiation for businesses to drive customer loyalty and combat churn. 81% of companies compete based on customer experience. The…
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Engineering Challenge: Integrating with a Billion Sensors
A billion sensor points. The number alone is remarkable, but when you consider that each sensor is continuously collecting and processing data, including content and ad metrics, from any device that can play video, that number becomes downright astonishing.
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Why a Streaming-first Technology is so Important for Your Ad Business
Running a digital video ad business is a challenge, but it’s also an increasingly important part of the monetization strategy for video content companies.
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Engineering Challenge: What it Takes to Manage Video Big Data Effectively
Big data is inherently difficult to manage because—as the name implies—there’s a lot of data. But when it comes to big data associated with video, it’s even more of a challenge because you’re dealing with non-uniform data. Many people don’t think about how vast the streaming ecosystem is. Say,…
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Conviva’s Amazing Company Culture Earns Us Another Fortune Award
The Best Small & Medium Workplaces award from Fortune is the most prestigious award a business our size can be awarded.
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Publishers: The New Tech Companies
Video publishers have made a dramatic shift in their strategy over the past few years. As viewers switch from cable packages to app-based video consumption, publishers are transforming into technology companies. This means that TV networks now have direct relationships…
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Fortune Honors Conviva as One of the Best Workplaces for Millennials
We're proud to be recognized by Fortune, but more importantly by our employees, as one of the Fortune Best Workplaces for Millennials™ 2021.
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