ADVERTISING QOE

Optimize Ad Packages

BUSINESS IMPACT

Improve ad revenue with targeted audience reach

Leverage household reach insights to optimize ad packages and increase potential ad revenue generation.

Business Problem

How can you develop an ad package that’s guaranteed to keep advertisers coming back for more? You need granular, hyper-targeted data to understand reach across your audience segments, so you can create an ad package that reaches the exact audience advertisers are looking for.

Conviva’s Solution

Use Conviva to unlock data on household reach of proposed ad packages that target demographics, specific content, time windows, geographies, etc.

For 15 years, Conviva has supported nearly
every major live event and every major streaming service launch.

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Ready to put your data to work?

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