On-Demand Webinar

Research Deep Dive: Conviva’s State of Streaming – Q3 2020

Conviva’s State of Streaming provides industry insights based on the most comprehensive and diverse streaming media data set in the world. Explore the latest report with the authors as we dive into the trends defining streaming content, advertising, and social media in 2020.

This year has been anything but predictable, with streaming patterns unlike anything we’ve seen before. Q2 was marked by a decline in global advertising demand, the ascendance of smart TVs, the continued market share dominance of connected TV devices like Roku and Fire TV, and the changing ways viewers are connecting with social platforms. Will Q3 continue or buck these trends, what surprises will emerge, and how will the world reopening affect viewing, sports, and social media engagement?

In this VIVAcon webinar, we will walk through the latest data from Conviva, provide industry context, and discuss what additional trends we see emerging as the year comes to a close.

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Event Speakers

Mike Metzler

Digital Marketing Manager at Conviva

Paula Winkel

Director of Marketing at Conviva

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Decoding User Behavior: Innovative Use of AI in Operational Data Analysis

Experience Metrics
The key to delivering optimal experiences to every user is to comprehensively measure and react to changes in their Quality of Experience in real-time. But, that can mean scanning millions of unique user data points to identify anomalies, detect patterns, and address the root causes of issues. It's becoming more difficult for operations teams to keep up with the speed and scale of user data they need to analyze. That’s where AI comes in.