Almost half of binge viewers give up on unavailable shows


Nearly half of binge viewers will look for something else to watch and may abandon a show completely if the next episode of a series is not available to view, according to new research.

The binge viewing study, by video optimization firm Conviva, claims that only 22% of respondents would wait for an episode to become available if it is impossible to find, or delivered within a sub-par playback experience in the first instance.