If you followed this year’s CES, you probably heard about the streaming wars. Its presence was inescapable. While there were still plenty of new gadgets and Smart TVs showcased on the show floor, it was the streaming news that captured…
Read more ›The Kansas City Chiefs have had a whirlwind season. After nearly losing their quarterback early in the season, they battled back to clinch a playoff spot and a first round buy among a league of incredibly tough competitors. And the…
Read more ›It’s 10 PM. Do you know how your content is being consumed? Streaming media businesses spend billions of dollars a year to optimize their video content. But they suffer blind spots and often cannot see what, where, when, and how tunes…
Read more ›Sanjay, Senior Product Director at Conviva, is getting ready to add Conviva’s latest innovation to the app store. The Content Insights app, the first mobile app from Conviva, provides actionable intelligence to our streaming executives on the go, so they…
Read more ›TikTok is this year’s hot app. While you may have only heard about TikTok recently, it has been the most downloaded app in the iOS app store in 5 of the last 6 quarters. It’s not just popular with the…
Read more ›Great things come in threes, as evidenced by Conviva’s three listings on 2019 FORTUNE Best Workplaces lists. The most recent recognition from Fortune highlights Conviva as #23 among FORTUNE’s Best Medium Workplaces. This comes on the heels of being ranked…
Read more ›We’ve listened to the marketplace and heard your feedback. That’s why we are excited to announce major enhancements to the Conviva Social Insights Leaderboard. We understand that in order to act upon the in-depth post and video intelligence that Social…
Read more ›It has been a whirlwind two weeks for Conviva in Europe, beginning with executive visits to customers in London, DMEXCO in Cologne, IBC Leaders’ Forum, IBC exhibition, Conviva’s Executive Dinner at IBC, and culminating with the Liberty Global Tech Summit in Amsterdam.
Read more ›Conviva Social Insights, the world’s most comprehensive cross-platform social analytics solution for enterprise and streaming media companies, took home the award for “Best Social TV Technology Service or Application” during this year’s International Broadcasting Conference (IBC) in Amsterdam. The award,…
Read more ›Our vision is to unleash delightful content experiences for each Internet-connected consumer. I am excited to share that today we’ve launched Conviva Content Insights to further deliver on this vision. And while Content remains king, Experience is queen. That’s why we’re also announcing the most significant upgrade to Conviva Experience Insights since its inception.
Read more ›Today, we are excited to announce the third edition of our Instagram Stories Benchmark Study. The report includes analysis of 300 top accounts and 13,000 stories to provide readers with fresh data, trends and insights across four categories: brands, media, entertainment and sports.
Read more ›by Bill Demas, Conviva CEO I am proud to share that Conviva has once again been named in the top 3 on a FORTUNE Magazine Best Workplaces list. First we were certified as a Great Place to Work, then we were named #2 of SMBs on FORTUNE’s…
Read more ›The nation’s top four men’s college basketball teams are set to face off after a flurry of activity over the past week for the Sweet 16 and Elite 8. With top teams dominating much of the tournament, the resulting heavyweight…
Read more ›March Madness is an appropriate moniker for the 2019 NCAA Division I Men’s Basketball Championship, which kicks off with 48 games played in just 4 short days. While 2018’s tournament saw major upsets, including a 16-seed team defeating a one-seed who was favored to win it all, 2019 has been comparatively unremarkable.
Read more ›Advertisers must follow their audiences, and audiences are clearly making the great migration to streaming. Revenue for streaming TV advertising is growing rapidly, with global digital video ad revenues ontrack to exceed $35.6 billion in 2019 and $58.8 billion by…
Read more ›Reach is the holy grail of Instagram Stories. Brands may see a jump in reach for a single story, on a single day, but typically it is a struggle to maintain a consistent upward trajectory. Top 5 reasons it’s tough…
Read more ›What does it look like when democracy plays out in full view of the American public? Something like what we witnessed as Michael Cohen, Donald Trump’s “long-time fixer,” publicly testified before the House Oversight Committee. Streaming presents unique advantages for…
Read more ›by Bill Demas, Conviva CEO I have exciting news to share. Conviva has been named 2nd on FORTUNE’s Best Workplaces in the Bay Area list. This comes as no surprise to me. Since joining Conviva 10 months ago, I’ve had the pleasure of…
Read more ›While many news outlets are penning opinion pieces about Super Bowl LIII being a dud for both entertainment value and traditional TV ratings, Conviva has a different take: yesterday saw yet another win for streaming TV. The low-scoring game between…
Read more ›by Bill Demas, Conviva CEO Video ads are a key revenue driver for streaming TV providers, but when ads fail to play or buffer, the potential negative impact to viewers is daunting. Conviva’s early data shows nearly 50% of streaming video…
Read more ›by Bill Demas, Conviva CEO Social platforms are powerful engagement channels for streaming TV publishers. Facebook alone is responsible for over 100 million hours of video consumption every day. Social is clearly a major driver behind the skyrocketing growth of…
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