OTT Metrics that Matter


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Conviva is the intelligence cloud for streaming media. We analyze content, social media, advertising, and quality of experience, including 1.8 trillion real-time events per day via 3.3 billion applications streaming on devices in 180 countries.

This white paper is a guide to all things streaming metrics to help marketers, social media managers, technology operations, engineers, and business teams not only understand the streaming landscape, but also gain a competitive advantage.