Experience Insights delivers key viewer experience and video engagement metrics, giving publishers the accurate, timely, and actionable intelligence that is needed to maximize viewer satisfaction.Datasheet
Key Experience Metrics
Publishers have a short window to resolve streaming video quality issues before a viewer abandons content. Video AI Alerts instantly detects anomalies, notifies publishers, and provides root cause and diagnostics in real time, significantly shortening resolution time.
Experience Insights monitors on-demand and live events in real time and provides instant access to rich experience and engagement data and analytics for streaming video. Publishers can dig deep into the details of each viewing session or zoom out for a complete view of the viewer experience with powerful analytical and visualization capabilities.
Conviva offers multiple add-on modules to enhance the core Experience Insights product and extend its analytic capabilities to other functional groups across the business – including marketing, business intelligence, sales, CRM, customer support, and subscriber care.
Player state data and rich meta data fall into roughly four categories: quality of experience (QoE), viewer engagement, content metadata, and infrastructure metadata. Conviva collects over 50 of these metrics by default and allows for the extension by use of custom metadata definitions.