Conviva’s State of Streaming Social Guide for Streaming 2021
Conviva analyzes how top streaming publishers, including Netflix, Amazon Prime Video, Disney+, Hulu, HBO Max, Paramount Plus, Peacock, and CW Seed, as well as top streaming shows like Riverdale, Elite, Friends, and Euphoria use various social platforms, diving into what content works best on each platform with examples of success stories.
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Conviva’s State of Streaming Q3 2021: Asia
In this report, we share details on streaming data from the third quarter of 2021 across all Asia. While many trends continued during 2021, new directions appeared for streaming, advertising, and social media.
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Conviva’s State of Streaming Q3 2021
Given that streaming is up 266% over the past three years and so many people predicted the pandemic lockdown period to be the pinnacle, it’s almost inconceivable that it continued to grow this quarter, up 21% over Q3 2020.
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Conviva Announces Streaming Platform Expansion Solving Audience Measurement Challenges Globally
Conviva, the continuous measurement platform for streaming media, today announces the availability of its technology and real-time data to enable end-to-end advertising audience measurement for its publisher customers and their ecosystem partners. Conviva’s global streaming audience measurement technology promises…
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How to Navigate the Search for an Audience Measurement Solution for Advertising
This white paper explores why publishers need an audience measurement solution and guides them through seven important questions to ask as they evaluate options to solve for audience measurement in streaming.
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Conviva’s World Series Preview 2021
The 2021 MLB season was a welcome return to some normalcy. This report looks at MLB teams' social media performance during the regular season and explores how getting into the playoffs leading up to the World Series changes social trajectories.
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Conviva’s 2021 Instagram Video Benchmarks
Conviva's Instagram Video Benchmarks report examines brands’ usage of video within Instagram, identifies which brands and accounts are using it best, and offers tips and insights for creators.
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Conviva’s State of Streaming: Content Discovery 2021
Our inaugural State of Streaming: Content Discovery 2021 report provides premium streaming publishers a roadmap for how to grow their streaming audience, leverage the power of social media to aid in content discovery, and tap into the $30 billion upside that exists in streaming advertising today—all while better engaging their viewers.
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Conviva’s State of Streaming Q2 2021: Europe
Conviva is the intelligence cloud for streaming media. We analyze content, social media, advertising, and quality of experience, including nearly 2 trillion real-time events per day via billions of applications streaming on devices in 180 countries. In this report, we will share details of the status of the industry in the transition to streaming across Europe.
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Retail brands ring up fans on social media
Retail businesses have changed dramatically in the past year. In this report, we look at the National Retail Foundation’s 2021 Top 100 retailers to see which thrived in the past six months on social media.
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Conviva’s State of Streaming Q2 2021
The pandemic has spurred a tipping point in streaming that shows no signs of reversal. In fact, streaming continued to climb, growing an additional 13% over the pandemic heights of Q2 2020.
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OTT Metrics that Matter
In this white paper, you’ll learn the difference between authenticated versus non-authenticated social media metrics, the top five metrics for monitoring performance and diagnosing issues, and how to use metrics to increase viewer engagement, reduce subscriber churn, and elevate the customer experience.
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Conviva’s Tokyo Olympics Preview
No country in the world has been completely immune from the effects of COVID-19. The opening ceremony of the Olympics is typically a chance for athletes to come together, to express their national pride, and for the host country to…
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State of Streaming: Advertising 2021
Our inaugural State of Streaming Advertising 2021 report provides premium streaming publishers a roadmap on how to grow their streaming ad revenues, tap into the $30 billion upside that exists in streaming advertising today, and engage their viewers in the process.
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@WeAreCisco
Keeping employees happy is key to reducing churn, creating healthy work environments, and increasing brand affinity. Social media is often used to encourage employee engagement, but what happens when you’re a small team responsible for engaging employees during an unprecedented global pandemic?
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Deepen the Understanding of your Audience
This white paper examines how marketers and brands can deepen the understanding of their audiences with cross-platform measurement and privacy-safe segmentation.
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Automotive Brands Driving Success on Social Media
In this report, we analyze which automotive brands did it best on social media in the first half of 2021, for a never-before-seen view.
This report includes analysis of social media accounts for 150 worldwide automotive manufacturers between January 1, 2021 and May 31, 2021.
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Conviva’s State of Streaming Q1 2021
In this report, we share details on the first quarter of 2021. While many trends continued in the first quarter of 2021, new directions appeared for the burgeoning industry.
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Conviva’s 2021 TikTok® Benchmarks & Strategy Guide for Brands
In this report, we analyzed and benchmarked TikTok® usage from over 10 different industries and categories to highlight which brands are most effectively leveraging the platform and illuminate TikTok’s explosive growth over the past year.
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Conviva’s State of Streaming Q1 2021: Asia
In this report, we share details on streaming data from the first quarter of 2021 across all Asia. While many trends continued in Q1 of 2021, new directions appeared, including how Android TV dominated big screen viewing and on demand superseded live streaming for the first time ever in Asia.
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Conviva’s State of Streaming Q4 2020: Europe
Conviva is the intelligence cloud for streaming media. We analyze content, social media, advertising, and quality of experience, including 1.8 trillion real-time events per day via 3.3 billion applications streaming on devices in 180 countries. In this report, we will share details of the status of the industry in the transition to streaming across Europe.
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Conviva’s Super Bowl LV Recap
The Super Bowl has always been a marquee viewing event, whether fans are tuning in for the big game itself, the commercials, or the social commentary. While the 31-9 Super Bowl LV score line might indicate a lack of excitement to some, the big game was not devoid of big moments, especially for advertisers and fans on social media.
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10 Underused Strategies to Get Paid and Organic Content to Play Well Together
Finding the right balance of paid and social, using each one to improve the other, and layering both into your schedule in a deliberate way are key for social success. Here we share 10 strategies for getting the most out of your paid and organic social content.
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Social Insights
Drive revenue with more efficient social and digital ad campaigns