Blog
Today we are proud to announce Conviva TikTok Analytics is now available in Conviva Social Insights, furthering Conviva Social Insights as the most comprehensive social media intelligence in the market. Conviva is the first and only company to offer marketers…
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Research
Expand your reach globally with Conviva TikTok Analytics software. Conviva’s Social Insights is the only tool that empowers brands to measure their TikTok campaigns alongside all other major social media platforms.
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Research
New streaming data shows demand for streaming content explodes as advertising declines and Roku’s dominance continues.
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Research
COVID-19 has had immediate impacts on consumption patterns and engagement across streaming and social media, with marked differences in the past month alone. To understand the recent impact of coronavirus, Conviva analyzed global streaming and social media data for this report.
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Research
COVID-19 has had immediate impacts on streaming consumption patterns and engagement, with marked differences in the past month alone. To understand the recent impact of coronavirus, Conviva analyzed recent European streaming data for this report.
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News
March 31, 2020
In fact, because so much television is being watched during unconventional daytime hours — and streaming services offer viewers the ability to watch whenever they want — traditional “primetime” TV viewing is being completely altered. A new study by streaming analytics company…
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Research
The Conviva TikTok Benchmark & Strategy Guide presents definitive rankings for Sports, Television and News organizations on TikTok in February 2020. In addition to offering benchmarking data on more than 300 top-performing TikTok accounts, this report shares specifics on the strategies and tactics which enabled these brands to achieve their TikTok success.
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Research
New streaming data shows ads continue to falter, Roku has radically improved performance, and overall streaming viewing climbs.
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Research
In Asia, PC leads devices in watch time at 51% share, led in Eastern Asia where PC commands 56% share of all viewing time.
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Research
Europe’s streaming boom was most notably seen in an explosive increase in total minutes streamed across devices.
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News
Across the globe, time spent streaming video increased by more than half – an increase of 58% – during the last three months of 2019, compared to the same period in 2018, according to streaming tracking firm Conviva. Bingeing and streaming time grew…
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Blog
Each year we strive to make Conviva a better, more enjoyable place to work. People are a number one priority. For this reason, I am proud to announce that Conviva has been ranked #5 on FORTUNE’s list of Best Workplaces…
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Blog
It’s 10 PM. Do you know how your content is being consumed? Streaming media businesses spend billions of dollars a year to optimize their video content. But they suffer blind spots and often cannot see what, where, when, and how tunes…
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Blog
Not everyone hates ads. In fact, as much as people complain about them, at the end of the day there are people who truly love them. What’s not to love? Good ads inspire imagination, encourage laughter, and tug at your…
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Blog
TikTok is this year’s hot app. While you may have only heard about TikTok recently, it has been the most downloaded app in the iOS app store in 5 of the last 6 quarters. It’s not just popular with the…
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