Conviva Social Insights

TikTok is NASCAR’s first new platform in more than five years. While our team spends a great deal of time creating compelling content on our channel, Conviva’s TikTok analytics will allow us to not only make data-driven decisions in publishing, but also share success stories in a way that’s more digestible to all of our internal stakeholders.
— Chris Littman, NASCAR, Director of Social Media Strategy

"As we shifted our marketing and content strategy to a digital approach, Conviva Social Insights provided impactful analytics to increase our revenue and measure success."
— Alex Parker, Director of Marketing, Miami Dolphins and Hard Rock Stadium

"None of the 10+ awards we have won this year for our social video would be possible without having solid ROI, helped by the metrics and strategy that Conviva Social Insights provides for us."
— Carmen Collins, Social Media Lead, Cisco

“In the past year, we've seen our Instagram Stories reach rate increase by 100% and our average reach increase by 150% by fully committing to what our analytics are telling us. That includes paying close attention to the KPI's provided by the IG API and applying our learnings accordingly. We have many tools & platforms available to us, but the key separating Conviva from other service providers, aside from the amazing platform performance, are our account managers. Our Conviva managers feel like part of our brand team. They always put great time and effort into their work and insights to make our content perform better, and actively suggest things we can do to improve rather than just waiting for us to ask specific questions. Our Conviva team makes all the difference in our day to day use of the platform, and they are why we are able to find the best value for our company by working with this platform.”
— Rosty Elkun, Digital Marketing Manager, Awesomeness at Viacom