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Conviva Q1’19 Streaming TV Data Confirms Accelerating Industry Growth; Uncovers Surprises in Device Market Share, Ad Delivery, and Social Media Consumption

Published

April 30, 2019

Conviva published the Q1’19 edition of its State of the Streaming TV Industry report today, revealing that, year-over-year viewership grew 72% and the rate of consumption growth increased by 49%. In addition to fresh updates on index data related to consumption patterns, device market share, and customer experience issues, the 10+ page Conviva report provides insights on streaming TV advertising and social media engagement for the first time.

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Decoding User Behavior: Innovative Use of AI in Operational Data Analysis

Experience Metrics
The key to delivering optimal experiences to every user is to comprehensively measure and react to changes in their Quality of Experience in real-time. But, that can mean scanning millions of unique user data points to identify anomalies, detect patterns, and address the root causes of issues. It's becoming more difficult for operations teams to keep up with the speed and scale of user data they need to analyze. That’s where AI comes in.

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Experience Metrics
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