In the news

World Cup shows multi-screen behaviour

Published

July 29, 2014

Conviva, a provider of video analytics, delivery optimisation and big data processing, has revealed its findings from the World Cup. Conviva’s analysis of the streamed event demonstrates viewers’ insatiable desire for live sports and high-quality content, forcing content providers to focus their efforts on improving video quality and viewer experience across all screens, not just one.

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