TV 2 Norway, with 92% household coverage, is the largest commercial television station in Norway. Since 2000, TV 2 has witnessed year-over-year growth in the popularity of online video due to its web TV subscription service, TV 2 Sumo, and its live TV service online, allowing Norwegian viewers to watch live simulcast channels, premium live sports coverage and thousands of hours of on-demand television programming.
"We have seen a steady increase in the amount of viewers that are coming online to watch our content. As a leader in our industry, it is critical that the experience of our online audience is equal to that of our traditional television viewers. Because Conviva enables us to monitor in real time the experience of each individual customer, we are confident that our reputation as the broadcaster Norwegians turn to for high quality remains strong."