Conviva’s State of Streaming Q2 2020

There is nary an industry that has not seen the all-encompassing impact of COVID-19. Streaming and social media among them. Both have experienced colossal peaks and treacherous valleys in the first half of 2020. The year has also been marked by significant decline in global advertising demand, the ascendance of smart TVs, the continued market share dominance of connected TV devices like Roku and Fire TV, and the changing ways viewers are connecting with social platforms. In addition, new areas explored in this report include a six-month view of growth in time spent streaming as impacted by COVID-19, expanded regional benchmarks including South America, YouTube device viewership breakdown, and how professional sports teams are socializing sports with no sports.