Social

Facebook Watch Is Death to Old TV Measurement and Birth of Audience Parting

Today Facebook launches Watch, a new platform for Facebook users to consume episodic content on the network and for content producers to distribute and monetize their videos. The tech company is finally unveiling its biggest move in its maturing media…

Social

Refinery29, Cheddar, Instagram and Delmondo will discuss the Future of Video at Innovation Congress

Defining the Future of Video (Panel) Moderated by Nick Cicero, CEO of Delmondo Panelists: Amy Emmerich, Chief Content Officer – Refinery29 Kay Hsu, Global Instagram Lead – Facebook Creative Shop Kristen Scholer, Senior Anchor – Cheddar Vertical, live, 360, virtual,…

Social

What Brands Need to Know About Snapchat Links

Snapchat released a new feature this past week that is sure to please brands and influencers alike. Now everyone on Snapchat now has the ability to add a link to any website from their Snaps which can be accessed when…

Social

Delmondo launches audience-based measurement tools for social video

The company also announces new leadership from Discovery, MTV and Undertone to capitalize on the rapidly growing digital video advertising market NEW YORK, May 23, 2017 — Delmondo, the leading cross-platform social video analytics software company and an official Facebook…

Social

4 Emerging Trends in Facebook Live Video Viewership Behavior

Facebook Live has enjoyed mass adoption, a huge evolution in production quality and a spike in streaming frequency since the feature rolled out to brands and Chewbacca moms alike last year. We know Facebook Live is an important vehicle for…

Social

5 Mobile Livestreaming Setups to Improve Your Video Marketing

Live-streaming has become an unprecedented force in today’s social media landscape. From providing personal access to the consumer, to being the center of controversy, it’s hard to ignore the feature that has become one of the most popular forms of video consumption…

Social

Beyond Revenue: The Benefits of Sponsored Facebook Live Streams for Publishers

When Facebook introduced live video a year ago we knew that TV-like branded content was sure to follow. In the subsequent months, Facebook opened up the branded content API and analytics to companies like Delmondo, enabling publishers to monetize these…

Social

How Major Sports Leagues are using Facebook Live

Facebook Live presents major sports leagues with a unique opportunity to broadcast events to digital audiences and create fan experiences that come from the leagues directly, and not through any media partner. Having seen some great use of live over the past…

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